Monday, April 22, 2013

Proposals for MCN 2013

Hi everyone! What a great conference! I think we have the beginning of some fruitful conversations and the start of a community to provide ongoing support in our field.

Very excited at the prospect of getting some panel topics together to propose for MCN, are there individual papers anyone was considering putting forth? You can look through the previous post with issues brought up at the MW Salon conversation for some ideas of what's on peoples mind.

Some loose ideas I have been bouncing around are putting together two tracks of discussion, one more focused on the nuts and bolts of technology and the other more about the methodology of video production. Looking at the relationship of museum video to "established" modes of production like documentary, commercials for television, and how we might re-think our approach to storytelling with video.

MVP SIG panel topic spitballing...
Documentary, Commercial, Educational, Promotional…
What is a good video and for what purpose?
How do you approach storytelling?
What is the goal? Who watches these?
Scholarly content versus promotional content

Alternative approaches? Working with artists?
Equipment, Files, Storage, Backups…               
What gets the job done?
Does it matter what kind of camera we use?
How can we better enlist inexpensive consumer technology to get cool content?
How do we protect our assets and what is the best practice standard for storage, file format and backups? Do we keep everything?

Friday, April 19, 2013

Salon on Media Production at MW2013 in Portland

Museum Video Production and Establishing Best Practices 


  •  Anna Chiaretta Lavatelli: BPOC 
  •  Emily Lytle-Painter: Getty 
  •  Megan Hancock: Gund Gallery 
  •  Katherine Stalker: Chicago Architecture Foundation 
  •  Jill Farley: Chicago Architecture Foundation 
  •  Vickie Riley: Tang Museum at Skidmore 
  •  Michael Parry: ACMI 
  •  Brian Dawson: Canada Science and Technology Museum Association 
  •  Laurie Glover: Clark Art Institute Ken Clark: Dale Chihuly Archives 
  •  Allegra Smith: MOMA 
  •  David Hart: MOMA 
  •  Ryan LeBlanc: Oakland Museum of California 

Questions, needs and comments:

  •  Interpretive needs vs. technical needs 
  •  What is good quality? 
  •  Doing videos with no budget. 
  •  Video tools and standards to support a digital team 
  •  Storytelling and access: Accessibility of the objects online 
  •  Were good at making video but what are we doing with it after we make it? 
  •  What skills to develop in staff? 
  •  How to approach video as an institution to support the creation across departments? 
  •  Formulating video technology that supports programs 
  •  Beginning to use video in exhibitions to augment the physical exhibitions- standards. 
  •  How to match video with the voice of the rest of the institution? 
  •  Who are other museums working with? How are they archiving? 
  •  Managing making videos for exhibitions, education, marketing, public programs, promotion, live-streaming 
  •  How to address sea change of widespread use of video? 
  •  Collaborate to create player standards (or a new player) 
  •  Lots of raw video, how to develop raw video into shorter educational clips? 
  •  Production in house, commissioning video, working with other media producers 
  •  How much do you script ahead of time? 

 Talking Points: 

  •  Storage and Management DAM, vDAM
  •  Cross referencing of content, related material 
  •  What to keep, what to delete? 
  •  File needs: RAW, uncompressed, etc. 
  •  Preservation of video artworks 
  •  How can these standards be adapted to relate to non-artwork videos? 
  •  Legacy Equipment 
  •  Interpretive Content o How to share our content and market it to the right audience? 
  •  Relevance of content over time 
  •  What do we need to keep, what do we need to make available immediately? 
  •  How to deal with the backlog of content? Workflow within a museum 
  •  How do museum leaders understand video as a tool? 
  •  How to get support/protection 
  •  Rights 
  •  Standards for contracts that address future needs 
  •  Statistics 
  •  How are videos being used? Where?
  •  Usage of 3rd Party Websites 
  •  iTunes U, YouTube, Vimeo
  •  Associated analytics and understanding use 
  •  Videography and Storytelling 
  •  Getting away from talking heads
  •  When is video appropriate? 
  •  Interactives
  •  Motion graphics 
  •  Video in the gallery 
  •  Production Quality 
  •  What is appropriate for what situation? How to maximize any format or style 
  •  Behind the scenes, sharing process and “ugly” video 
  •  Sharing good and bad- both in video and other museum practices

Monday, April 15, 2013

Museums and the Web - Salon for Video

Hey Y'all!  Not sure who will be there, but, I just proposed a Salon topic to get a little un-conference going for us so we can plan some panel proposals for MCN this fall.
I look forward to meeting some of you face to face this week!

annachiaretta (at)

Friday, April 5, 2013

Camera Talk

I really enjoyed thinking about the different cameras folks are using for production when reading the various introductions. I am looking to purchase another camera that needs to be near $2000 total, I feel like we need another good documentation camera, but I am also itching to get another Mark II. It has me thinking about the array of technology and approaches to production we have these days and thought "oh hey, we have this new community... why not talk to them about it!"

Perhaps everyone can tell some camera stories, I am particularly interested in cameras you've seen in various applications that made you re-think your production approach either because of the technology itself or the awkward use of it. I love hearing about methodologies that shift the way we think about what documentation should be. I really enjoyed hearing about this project: and reconsidering the need for full 30fps video to tell a story why not .3 fps?

happy weekend all.